| Description |
Beijing Pan-Asia Market Research Institute (PAMRI)is
one of the earliest incorporated professional marketing research
organizations in China. PAMRI was formerly the Consulting Department
of Beijing International Trade Research Institute (BITRIC), under
the jurisdiction of Beijing Municipal Foreign Economic Relations
and Trade Committee. Now PAMRI has been the formal member of the
World Associate for Public Opinion Research (WAPOR), the European
Society for Opinion and Marketing Research (ESOMAR) and the America
Marketing Association (AMA). Since its founding in 1984, PAMRI has
always strictly obeyed the relative international rules and regulations
as the criteria for providing long-term and high-efficiency marketing
survey, research report and relevant consulting services for many
domestic and multinational companies with scientific methodologies,
impartial attitude and advanced tools. During 17 years' business
operation, PAMRI always focus on improving professional skills
and storing research experience, thus establish herself sound
base for steadily climbing higher meanwhile Satisfying Clients'
demands.
- 1984 began engaging in professional marketing research
- 1996 became a member of the World Associate for Public Opinion
Research (WAPOR)
- 1997 became a member of the European Society for Opinion and
Marketing Research (ESOMAR)
- 1998 engaged in the organization of the 1st Seminar on "Current
Development of China's Marketing Research Industry" and
the preparation for China Marketing Research Association
- 1998 became a member of the America Marketing Association
(AMA)
- 2000 acquired the first-grade " International Marketing
Research License" issued
by the State Statistics Bureau and the State Council in the
first 29 member group including AC Neilson
- 2001 continuously passed the authentication of QCSI ( International
Quality Control System for Interviewing) by ERNST&YOUNG
for 4 years
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